HOBPOST
Wednesday, February 20, 2019
No Result
View All Result
  • Social Media
  • How To
  • SEO
  • Best Tools
  • News
  • Content Marketing
  • Resources
  • Review
  • Social Media
  • How To
  • SEO
  • Best Tools
  • News
  • Content Marketing
  • Resources
  • Review
No Result
View All Result
HobPost
No Result
View All Result
Home Social Media

Important Facebook Statistics for Marketers 2019

Dhiraj Das by Dhiraj Das
December 28, 2018
143
Facebook Statistics
Share on FacebookShare on Twitter

In this article, we will look at some of the important Facebook statistics that will help you to take your marketing decisions in 2019. 

Around all the data leakage news, Facebook continues to innovate and remain as the top social marketing platform. 

There is a fresh news of Facebook photo API bug that exposed over 6.8 million users unpublished photos. 

The battle with data leakage has become part of the process; we will have to accept it and move on. 

And Facebook is not alone here, Google+ is calling it a day because of user data related issue, Quora updated about 100 million Quora users data being compromised (our Quora ad account was part of it), and it goes on. 

However, this article is not about the data issues but Facebook Statistics.

So, let’s have a look at some of the important statistics. 

Article Index

  • General Data
  • Revenue Report
  • United Stats Data
  • United Kingdom data
  • Facebook Live
  • Facebook Stories
  • Facebook watch
  • Other Data

Facebook Usage Statistics 

According to SimilarWeb, Facebook is pushed to the 3rd position by YouTube in the worldwide popularity (though is still second in the United States)

It is surely the impact of negative news in the recent past. 

Facebook has reported 1.49 billion daily active users & 33,606 employees as on Sep 2018.

 2.27 

Billion Facebook Users

2.27 billion people are using Facebook every month

1.3

Billion Messenger Users

1.3 billion people are using Messenger every month 

Facebook’s Revenue Report

Facebook’s net revenue is at $5.14 billion in the third quarter of 2018 which is up from $5.1 in the previous quarter. 

The mobile advertising contributed 92% of the total revenue as compared to 88% in 2017. 

Facebook Stats in The United States

According to a study done by the Pew Research Center, Facebook is the most preferred social meid site among adults in the United States. 

Facebook Stats Report

According to a report by Pew Research Center, around 68% of the U.S adults use Facebook.

However, this is number if lower than YouTube usage which is at 73%. 

Out of the total users, around 74% users visit Facebook every day. The percentage of users who visit Instagram every day is at 60%

Most popular social networks of the United States for teenagers from fall 2012 to 2018

Here is an interesting report by Statista, the trend clearly shows that the photo sharing platforms are popular among the teenage users. 

SnapChat is leading the chart followed by Instagram, Facebook is in the fourth position. 

Popular Social Networks at U.S
Popular Social Networks at U.S

The total number of Facebook users in the United States is increasing and it is expected to go over 210 million .

Facebook Stats U.S
Facebook Stats U.S

Facebook’s Market Share in the United Kingdom

According to this report by Statista (data as on Nov 2018), Facebook is the leading social networking site in the United Kingdom with 64.83% market share.

Facebook is followed by Twitter with 12.72% market share. Pinterest at 10.78%, Tumblr 2.85%

Facebook Market Share in U.K
Facebook Market Share in U.K

Facebook Live 

Facebook live has been one of the most widely used instruments by celebrities to engage with fans. 

Facebook reportedly spend a lot of money paying celebrities and influencers to use Facebook Live. 

According to a report by Wall Street Journal, Facebook spent around $50 million in contracts with media companies and celebrities during the initial period of Facebook Live. 

Facebook Inc. has inked contracts with nearly 140 media companies and celebrities to create videos for its nascent live-streaming service, as the social network positions itself to cash in on a lucrative advertising market it has yet to tap—and keep its 1.65 billion monthly users engaged.

by The Wall Street Journal

Hee is how the Facebook Live Stats look now

The daily watch time of facebook like grew 4 times in the last one year (source: Facebook)

1 in every 5 videos on Facebook are live broadcast now. 

Live API with Fox Sports and Grabyo

Posted by Facebook Media on Sunday, April 10, 2016

Facebook Stories

Stories are the most engaging and popular content type on the Internet these days. 

facebook is growing the stories content format with combined user base of 220 million (Facebook & Messanger Stories) they are dominating here as well. 

According to an article published by TechCrunch earlier this year, Facebook Stories user base is around 150 million.

The direct competitor SnapChat was at 191 million. However, they have report a loss of around 2 million users recently. 

Facebook Stories

Facebook Watch

Facebook Watch is the social media giant’s answer to Netflix and YouTube. Facebook wants users to stay engaged with new original videos.

The user base of Facebook Watch is growing. According to the latest report published by Facebook, around 400 million visitors use Watch every month and 75 million users spend at least one minute every single day.

Facebook Watch Stats
Facebook Watch Stats

Popular Brands on Facebook

If you are a marketer, this report will be useful for you. Here are the most popular brands on Facebook as per the fan base.

You can pick and study the kind of content they share with their fans and take it up as a case study to grow your own branding. 

This report is as on April 2018 (source)

Popular Brands on Facebook
Popular Brands on Facebook

Final Word

There are a number of statistical reports about Facebook on the Internet, but many of them are not as per the latest numbers.

We will be adding more statistics to this article with more updated and recent numbers to offer you the most accurate data as far as possible. 

Tweet
Share
Pin2
Share1
+1
3 Shares
Tags: FacebookFacebook Marketing.Facebook StatsSocial Media Stats
Dhiraj Das

Dhiraj Das

Dhiraj is the founder & editor at HobPost. A vivid follower of changing digital trends. He also manages a resource blog called Begindot

Next Post
Use Facebook Stories for Brand Marketing

How to Use Facebook Stories for Brand Awareness

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Trending.

Places to Get New Blog Post Ideas

30 Places to Find New Blog Post Ideas

February 18, 2019
1.5k
Best Blog Post Idea Generating Tools

12 Best Content Idea Generators 2019

February 12, 2019
1.5k
High Paying Affiliate Programs

20 Best Paying Affiliate Programs for Bloggers

February 5, 2019
1.5k
Best Digital Marketing YouTube Channels

10 Best Digital Marketing YouTube Channels to Subscribe to

February 1, 2019
1.5k
Grammarly Alternatives

6 Best Grammarly Alternatives For Bloggers

January 31, 2019
1.5k
  • About Us
  • Contact Us
  • Privacy
  • Terms

Categories

  • Best Tools
  • Content Marketing
  • How To
  • News
  • Resources
  • SEO
  • Social Media
  • About
  • Terms
  • Privacy
  • Contact Us


HobPost is a community-driven collaborative publishing platform. All the opinion expressed in the article are the authors' own expression, HobPost is not responsible for any kind of claim. HobPost do not endorse any of the products or services that are advertised on the website

Copyright © 2019 www.hobpost.com

No Result
View All Result
  • Review


HobPost is a community-driven collaborative publishing platform. All the opinion expressed in the article are the authors' own expression, HobPost is not responsible for any kind of claim. HobPost do not endorse any of the products or services that are advertised on the website

Copyright © 2019 www.hobpost.com

Login to your account below

Forgotten Password? Sign Up

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In